Filed under: Coupe, Performance, Hyundai
2011 Hyundai Genesis Coupe – Click above for high-res image gallery
Hyundai isn’t content to just sit back and rest on its laurels. Despite the fact its Genesis Coupe, which was just introduced for the 2009 mod…
Read MoreFiled under: Motorsports, Hyundai, Racing
RMR Hyundai Genesis PM580 – Click above for high-res image gallery
Before loading the Hyundai Genesis PM580 onto the truck for the trip to Colorado, the Rhys Millen Racing crew polished up their new race car i…
Read MoreFiled under: Coupe, Sedan, Performance, Hyundai, Rumormill, Luxury
Hyundai Genesis Coupe – Click above for high-res image gallery
“Anything you can do, I can do better” might be playing on the loudspeakers in Korea right now, as Hyundai is apparently …
Read MoreFiled under: Motorsports, Coupe, Performance, Etc., Videos, Hyundai, Mini, Porsche
Mini can safely be considered the 800-pound gorilla of viral marketing in the automotive sector, but fresh from its big showing this year with its Assurance program and successful Super Bowl appearances, Hyundai is showing real pluck. Need more proof? The boys from Korea have just stepped up to stand in for Porsche, offering to take on Mini at its Road Atlanta Challenge.
In a smack-talk-tastic video response they’ve released to Mini USA head Jim McDowell, Hyundai says they’re eager to bring their Genesis Coupe to Hotlanta raceway next month. What about Mini’s planned June 21 event? Seems Hyundai race driver Rhys Millen is a bit busy getting ready to climb a certain mountain, so Hyundai is challenging Mini to a race in July.
As Hyundai spokesman Dan Bedore tells Autoblog, “Since we launched the Genesis Coupe, we’ve always said that we’ll take on all-comers when it comes to comparison tests. And we’ve had some experience on the race track at Road Atlanta. We’d be happy to meet Mini on the race track.”
To step in and offer to take a punch for someone you don’t really even consider a buddy (read: Porsche) is either bold or downright crazy – or more than likely, some glorious combination of the two – but either way, it takes serious cojones. Will Mini step up to the challenge? Better still, might there be a three-way battle royale? Check out the video after the jump and stay tuned, everyone… this just got interesting.
Photos by Michael Harley / Copyright (C)2010 Weblogs, Inc.
[Source: Hyundai]
Continue reading Video: Hyundai steps in for Porsche, offers to take on Mini at Road Atlanta
Video: Hyundai steps in for Porsche, offers to take on Mini at Road Atlanta originally appeared on Autoblog on Fri, 18 Jun 2010 16:45:00 EST. Please see our terms for use of feeds.
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Read MoreFiled under: Motorsports, Videos, Hyundai, Racing
Rhys Millen’s Red Bull Hyundai Genesis PM580 – Click above to watch the video after the jump
Recently, we had the chance to hang out with Rhys Millen and get up close and personal with the Hyundai Gene…
Read MoreFiled under: Motorsports, Videos, Hyundai, Racing
Recently, we had the chance to hang out with Rhys Millen and get up close and personal with the Hyundai Genesis PM580 racer that he’ll be driving in this year’s Pikes Peak Hill Climb. It’s a mean machine, and comparisons to a real-life Batmobile are certainly not out of the question, but the one thing that text and photos cannot describe is the roaring sound produced by the 775-horsepower, 4.1-liter turbocharged V6 powerplant. It’s like a bunch of angry hornets.
Follow the jump to watch Rhys piloting the PM580 around a test course, and turn up the volume to hear what this bad boy will sound like as it goes racing up Pikes Peak next week. Scroll through the attached gallery to see gorgeous high-res shots of the race car, as well.
Photos by Drew Phillips / Copyright (C)2010 Weblogs, Inc.
[Source: Hyundai via YouTube]
Video: Rhys Millen’s Red Bull Hyundai Genesis PM580 sounds like a really angry Cuisinart originally appeared on Autoblog on Fri, 18 Jun 2010 12:29:00 EST. Please see our terms for use of feeds.
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Read MoreFiled under: Motorsports, Hyundai, Racing
RMR Hyundai Genesis PM580 – Click above for high-res image gallery
The El Toro Marine base in Irvine, CA has seen its fair share of automobiles. The open runways are a playground for sports cars, and on any gi…
Read MoreFiled under: Car Buying, Etc., Buick, Ford, Hyundai, Kia, Mazda, Nissan, Suzuki
Edmunds’ Top 10 ‘Dark-Horse’ cars – Click above for high-res image gallery
We all know the typical sales winners of the automotive universe. Come hell or high water, Honda…
Read MoreFiled under: Sedan, Marketing/Advertising, Hyundai, Luxury
2011 Hyundai Equus – Click above for high-res image gallery
Hyundai America CEO John Krafcik is rarely one to hold back his opinions, and today’s topic of discussion is marque’s upcoming Equus…
Read MoreFiled under: Motorsports, Videos, Hyundai, Racing
The folks at HRE Performance Wheels dropped by the Rhys Millen Racing shop to check out the progress on the new PM580 Pikes Peak hill-climb car. Millen and his crew are in the process of building an Unlimited Class racer to crack the all-time record on the Colorado mountain. Millen will attempt to both recapture the record that his father held for 13 years and record the first ever sub-10-minute time.
The PM580 is powered by a Hyundai Genesis V8 engine mounted in the middle of a steel tube-frame chassis. Aside from the engine, the rest of the chassis looks rather conventional, until you see the carbon-fiber bodywork that looks more like something destined to hurtle down the Mulsanne straight at Le Mans rather than up the side of a mountain.
Unlike your mobile data plan, at Pikes Peak Unlimited means exactly that: anything goes, including active aerodynamics. The angle of the upper plane on the rear wing is automatically managed based on a yaw rate sensor and lateral accelerometer. When the car is on the straights it flattens out to a 10-degree angle, but as the car turns in, it tips up to 50 degrees to press the rear end down. It’s fascinating stuff and you can check it out in the video after the jump.
[Source: Youtube]
Continue reading Video: Rhys Millen previews the PM580 Hyundai Pikes Peak challenger
Video: Rhys Millen previews the PM580 Hyundai Pikes Peak challenger originally appeared on Autoblog on Tue, 25 May 2010 18:58:00 EST. Please see our terms for use of feeds.
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